The SAP Social Media Program for 2012/13 is kicking off on the 19th of April, next Thursday, with the first in a series of webinars which will take place over the next 8 months.

A whole new approach has been taken by the SAP team with regard to the program this year and along with an exciting and motivating new structure, a new website has been launched with an array of materials to help you progress the position of your company within the social media landscape.

For any SAP Partner considering signing up, having taken part the last two years and won the top social media prize last year, I highly recommend getting involved. The new structure this year provides some great incentives for catching up on materials and tasks from previous years so you can start at the beginning.

The new website is a fantastic resource for all those seeking to get more involved in social media and begin proactively using it as a tool to develop two way communication with your customers, prospects, suppliers and “influencers”.

I am now officially a mentor/expert (though I’m not sure that I qualify as an expert!), and feature on the website along with 7 others, the idea being that we’re here to help with any queries or questions you have in relation to social media!

Visit the website today, register and get as involved to the extent your time will allow. It’s not about having every task completed or gaining the most points, it’s about taking those first steps and for others taking those next few steps to ensure you’re making continual progress and keeping on top of the ever changing world of social media.